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Why Buy at Ribble?

Why Buy at Ribble?
Why buy at Ribble
Born In The UK

Buy Direct

By buying direct from us you cut out the middle man, as a result you pay less.

Born In The UK

Personal Service

We're a team of cyclists, of all levels and disciplines that are happy to help and advise no matter what the query.

Born In The UK

Your Bike. Your Way.

Fully customisable spec and design with our BikeBuilder and CustomColour tools.

Born In The UK

Click or Collect

Delivered direct to your home, or collect from our stores.

Born In The UK

Peace of Mind

We offer a 3-year frame warranty and an initial 30-day home test ride on all bikes (30-day test ride excludes cycle to work schemes, finance and CustomColour bikes).

Born In The UK

Born in the UK

Hand-assembling bikes since 1897.

Don’t just take our word for it, see what the press and other cyclists say…

"The Ribble Endurance SL R can stand shoulder to shoulder with bikes ridden in the World Tour."


"The CGR Ti is undeniably pretty, but has a very tough core and is a joy to ride everywhere."


"We really didn't want to hand this one back. It's fun to ride, comfortable and looks great."


"Very impressed with my Endurance SL e from the moment I took it out. Handling is impressive and very comfortable. Electric assist on hills is very welcome after returning to seriously cycling in my 60s. Allows me to cycle further and for longer with a huge boost in my fitness."

Sean Corrigan

"My Endurance SL Disc has been great fun to take out on the road. The ride feel is so smooth, steering is responsive, gearing and braking are efficient, and it's quite speedy. I went with Ribble for the value for money and the ability to customise almost every single component, meaning the bike fits me much better than an 'off-the-rack' model."